kochbuch_ueberblick_1

Logo. Webdesign. Layout.

 

Hüftgold

A multimedia cookbook that includes all our favourite recipes…

 

Logo. Webdesign. Layout.

 

Hüftgold

A multimedia cookbook that includes all our favourite recipes… 

Logo. Webdesign. Layout.

 

Hüftgold

A multimedia cookbook that includes all our favourite recipes… 

Client:
Designschule München

Client:
Designschule München

Client:
Designschule München

Contribution:
Logo. Webdesign. Layout. 

Contribution:
Logo. Webdesign. Layout. 

Contribution:
Logo. Webdesign. Layout. 

Coproduction:
Jana Wahner, Lia König, Leonie Schäfer

Coproduction:
Jana Wahner, Lia König, Leonie Schäfer

Year:
2013/2014

Platform:
Desktop. Print.

Agency:

01. Concept.

This project came alive during the project week of the Design Institute in Munich. As a group of 7 ‘foodies’ we used this opportunity to turn our obsession for good food into a multimedia cookbook. It includes all our favourite recipes that we don’t want to keep from the rest of the world. The project is composed of the cookbook and a website. All recipes have been prepared and approved by ourselves. The website also features three additional cooking videos. Enjoy!

kochbuch_ueberblick_3

02. Design.

The concept of this cookbook is straight forward: Our favourite recipes are presented in different categories. Clear icons explain the different steps and let the reader know which utensils will be needed for the recipe. Every recipe comes with a photo that depicts the finished meal.. 

mockup_screen_hueftgold

www.hueftgold-rezepte.de

03. Goal.

Our goal was to develop a recipe book with quick, easy and understandable recipes. The icons that we created give the reader an overview of the utensils needed for the recipes.

kochbuch_uebersicht_4

04. Challenge.

In terms of UX, the most challenging component of this project was to present the recipes in an understandable way so that the reader can easily try the recipes afterwards.

04. Challenge.

In terms of UX, the most challenging component of this project was to present the recipes in an understandable way so that the reader can easily try the recipes afterwards.

05. Fun.

Besides designing the multimedia project, cooking the meals and taking photos came as a pleasant side effect!

 

Watch our videos!

06. Fun.

One aspect that we really enjoyed while creating the website was to film and edit the image video and to come up with motivating colours and images.

06. Fun.

One aspect that we really enjoyed while creating the website was to film and edit the image video and to come up with motivating colours and images.

Selected Works

Moonlight CalenderConcept. Data Visualisation. Production.

ElfriedeTypedesign.

HüftgoldLogo. Webdesign. Layout.

HeimeligLogo. Concept. Business Plan. Prototyp. Animation. Video.

Explore moreLogo. Concept. Webdesign. Animation. Video.

Effe & Gold PhotographyConcept. Photography. Image Editing.

RenaultIcondesign. Screendesign.

MercedesIcondesign. Screendesign.

Australia-TravelteamLogo. Concept. Webdesign. Print.

WashTec Sales AppAppdesign.

KSHWebdesign. Styleguide. Documentation. Content Management.